See on Scoop.it – Higher Ed Social Media Marketing

7 Ways to use Twitter to Enhance Classroom Experience for Students.

See on www.dominicanu.com

See on Scoop.it – Higher Ed Social Media Marketing

Social media management systems can help your organization manage and measure increasingly sophisticated social strategies.

See on www.informationweek.com

See on Scoop.it – Higher Ed Social Media Marketing

There, I said it. Social media increases student engagement. How do I know this? Well, let’s try an analogy. Let’s say that you are a carpenter in the early 1900s. You have a certain toolkit that you use to go about your work. You build houses with said toolkit. Now, let’s hop in a DeLorean to 2012. Carpentry is a totally different gig. The tools have changed…a lot. Big box stores provide ample selections of tools and all sorts of gadgets. Carpentry has evolved, in part, because the tools have made increases in efficiencies possible. In the sense that Student Affairs practitioners are like carpenters – instead of building houses – we build community, increase student engagement, and foster opportunities for student development. The work has evolved over time and so have our tools. Social media provide a great set of channels for communications and engagement. However, here’s the caveat: Social Media are only as good as we make them. The tools themselves do not build houses nor do they increase student engagement. We do. Practitioners actively create structures that enhance engagement.

See on www.insidehighered.com

See on Scoop.it – Higher Ed Social Media Marketing

 The primary goal of change agents are to initiate, facilitate, and support successful change efforts within an organization.

See on socialmediatoday.com

See on Scoop.it – Higher Ed Social Media Marketing

Everyone wants digital bells and whistles. But too often, when a client really needs is a solid online strategy. (RT @Inc: Do you have a real Web strategy? Or are you just throwing darts at a social media dartboard?

See on www.inc.com

See on Scoop.it – Higher Ed Social Media Marketing

Businesses are struggling with how to evaluate their social media campaigns to determine weather all the work they are putting in has actually had a beneficial effect and achieved the goals set out in their strategy.   If you have been following my…

See on networkedblogs.com

See on Scoop.it – Higher Ed Social Media Marketing

An introduction to Twitter’s advertising options and how to launch a campaign that meets your goals.

See on blog.hubspot.com

See on Scoop.it – Higher Ed Social Media Marketing

It’s no secret that business has shifted to a real-time environment and social media tools are trying to keep up. As a result, organizations and brands must act in real-time. Originally posted on Edelman Digital

See on darmano.typepad.com

See on Scoop.it – Higher Ed Social Media Marketing

Creating custom college content on Facebook soon could become little easier.

See on patrickpowers.net

See on Scoop.it – Higher Ed Marketing

Creating custom college content on Facebook soon could become little easier.

See on patrickpowers.net