See on Scoop.it – Higher Ed Social Media Marketing
Becca Ramspott, writer and social media specialist at Frostburg State University, writes about the importance of digital identity development in higher education.
JohnAyers‘s insight:
Becca Ramspott provides a great look at 2013 and an area that I strongly believe will be critical in higher ed markeing. The interactive, digital, social brand across mutliple channels, for the ever-increasing savvy and shor attention span user.
See on blog.case.org
John Ayers 